Taking Social Media To The Next Level

By 2016, you would think that every brand and every company understands social media and are now exploring new frontiers and getting into interactive in an entirely new way. Not necessarily. This is happening for the early adopters – the companies who have leadership support and understand how important social media is. The early adopters […]

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Balancing Content Generation

Most of my career has been spent in regulated industries, so I’ve always held a close belief that no one knows my industry the way I do. It wasn’t really until the mid-2000s when social media started to take-off that I had to think about how to develop content like a publisher and think more […]

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