Social Media Without A Strategy

I’ve written about this topic in the past, and am still amazed when I see companies as well as professionals continue to participate in social media without a strategy. Content with no schedule in mind or thought to their audience, posted randomly isn’t going move the needle. It seems as if they are speaking to […]

Read More Social Media Without A Strategy

How to Create An Advertising Plan

Originally published at MyGenFCU In the fast, ever-growing digital age, today’s small business owner has plenty of advertising options to level the playing field with big competitors and stand out in the crowd. A lot of businesses get caught up in the “if I build it, they will come” mentality.  You can utilize both online and […]

Read More How to Create An Advertising Plan